Four markets, one codebase
Multilingual e-commerce platform deployed across four country domains (.lu .be .fr .ch), a daily SEO autoblog driven by search trends, and multi-language generative video campaigns.
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The challenge
A biomass boiler manufacturer present in four European markets with no differentiated digital visibility: one generic site, no structured data, no localized content — against competitors established in every country.
The solution
A single Next.js platform resolving the domain at request time: canonical URLs, hreflang, sitemaps and structured data specific to each country, without duplicating the codebase.
An autonomous autoblog: one SEO article per day per country, topics picked from local search trends, a self-improvement loop that rewrites what underperforms, IndexNow on every publication.
Multi-language generative video campaigns (15-second product spots) and call-first search campaigns across three countries, with end-to-end call tracking.
Business impact
- 4
- Country domains indexed separately
- 7
- Languages served
- 8
- SEO articles published every day
- 0
- Manual intervention required
Technology stack
- Next.js
- PostgreSQL
- Python
- IndexNow
- GTM
- ElevenLabs
- Seedance